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The foundation of beautiful, healthy skin lies in facial cleansing. It not only removes dirt and makeup, but also prepares the skin optimally for the following skincare products. The key to effective facial cleansing is choosing the right cleansing products suited to your individual skin type, as well as their correct application. We explain which products are specially tailored to your skin and what to consider when cleansing your face.
Why it is important to cleanse your face
Clean skin can breathe and regenerate. It not only feels better but also looks fresher and healthier.
That's why facial cleansing is more than just a step in your daily routine. Our skin is constantly exposed to environmental factors. Dust, dirt, and sebum accumulate throughout the day and can clog pores. If these impurities, along with makeup, are not removed regularly, they can lead to skin blemishes and irritation. The right facial cleansing helps maintain skin health and prevents blackheads, pimples, and other issues.
Another reason for regular cleansing is that skincare products work much more effectively on clean skin. Without a layer of dirt and oil, the active ingredients in creams and serums can penetrate the skin better and unfold their full effect.
How often should I cleanse my face?
The question of how often to cleanse the face isn’t as straightforward as it might seem. Cleansing too frequently can actually harm the skin. Excessive cleansing damages the skin’s protective barrier, leading to dryness and a flaky appearance.
In general, we recommend cleansing the face twice daily—once in the morning and once in the evening. In the morning, facial cleansing removes remnants of overnight skincare, as well as sweat, dust, and excess sebum that have accumulated overnight, preparing the skin for daytime care.
In the evening, it’s important to remove dirt, sweat, and any makeup that has built up throughout the day.
The frequency of facial cleansing should always be adapted to the season and your skin type. In the summer, when you sweat more, a deeper cleanse may be beneficial. In winter, however, you should avoid overstraining your skin, as it’s already stressed by the cold air. Additionally, those with dry skin should avoid cleansing too often to preserve their skin's natural moisture, while oily skin types can benefit from more frequent cleansing to control excess sebum. Combination skin requires a balanced approach to care, addressing both dry and oily areas.
We’re often asked whether water alone is enough for facial cleansing. However, to remove the oily residue from impurities and makeup, you need special cleansing products that contain oil-dissolving ingredients. These products help cleanse the skin thoroughly yet gently, without drying it out.
Which facial cleanser is right for me?
Whether you should use a cleansing gel or cleansing milk depends entirely on your skin type. The right texture and ingredients in a cleansing product can significantly improve the complexion even during the cleansing process.
Dry skin:
If your skin feels dry, rough, and flaky, it lacks moisture and lipids. Moisturizing cleansers, like cleansing milk, are ideal for this skin type as they help protect the skin barrier and provide the moisture dry skin desperately needs.
Product Tip: The VINOBLE COSMETICS cleansing milk 2-in-1, with its creamy texture made from aloe vera, grape seed oil, and grape leaf extract, gently removes dirt, oil, and (eye) makeup without drying out the skin. The skin's natural protective barrier is maintained, making it also ideal for the sensitive eye area. Additionally, it moisturizes and soothes the skin during cleansing.
Oily skin:
Oily skin tends to produce more sebum, which can lead to blemishes. Cleansing gels with antibacterial ingredients help control the oily shine and leave a matte finish. Occasionally using an exfoliating product can also support this.
Product Tip: Our clarifying cleansing gel with salt from the Salzkammergut region deeply cleanses the skin, provides natural minerals, and thoroughly removes dirt and excess sebum.
Combination skin:
Combination skin can be challenging, as it has both dry and oily areas. It's important to choose products that address both skin types. Often, you can focus on the dominant skin type.
Product Tip: For the oily T-zone, we recommend using a suitable toner to refresh and mattify this area.
Ageing skin:
Ageing skin tends to become thinner, drier, and more sensitive as collagen, elastin, and natural oils decrease with age. Therefore, a gentle and nourishing cleanser that hydrates is essential to protect the skin barrier and meet the skin's specific needs.
Product Tip: Due to its high content of grape seed oil, rich in essential fatty acids and antioxidants, the cleansing milk 2-in-1 is also ideal for this skin type. It supports skin regeneration while protecting the skin from free radicals that can accelerate the ageing process.
Sensitive skin:
Sensitive skin is primarily characterized by redness, dryness, or a tight feeling and reacts particularly sensitively to harsh ingredients and environmental factors. A mild facial cleanser with soothing ingredients should be used for this skin type.
Product Tip: Our cleansing scrub offers an effective 2-in-1 cleansing. Thanks to the gentle, natural exfoliating particles from jojoba beads and rice grains, it removes dead skin cells without irritating the skin. Grape stem cells, grape seed oil, and aloe vera support skin regeneration and provide moisture during cleansing. The product is also free from synthetic fragrances, further minimizing the risk of irritation.
Normal Skin:
If you have normal skin, facial cleansing is fairly straightforward. You can use either a gentle cleansing milk or a cleansing gel. Both types of products cleanse gently without drying out the skin.
How to properly use cleansing products
The correct application of cleansing products is crucial to optimally care for and protect your skin. Here are some steps to follow for effective facial cleansing:
- Remove Eye Makeup: Always start by removing eye makeup if necessary. The skin around the eyes is particularly sensitive, so be gentle. Use a special eye makeup remover and gently swipe over the eye area.
- Apply cleansing product: Choose a cleansing product that suits your skin type. Whether cleansing milk or gel, apply it to your dry or damp face in circular motions according to the instructions.
- Wash your face: Rinse your face with lukewarm water. Avoid water that is too hot or too cold. Hot water strips the skin of moisture, while cold water can stress the skin. Gently pat your face dry with a clean towel without rubbing.
- Apply toner: A toner helps remove any last traces of makeup and balances the skin’s pH. It prepares the skin for the next steps in your skincare routine. Apply it to a cotton pad and gently swipe over your face, neck, and décolleté. Do not rinse the face afterward so the toner can work its magic.
- Apply moisturizer: Finally, apply a moisturizing cream. Make sure to choose one that is suited to your skin type. For the eye area, use a special eye cream and gently tap it in.
Important tips for facial cleansing
- Always wash your hands thoroughly before starting your facial cleansing. This prevents transferring dirt and bacteria to your face.
- Use lukewarm water for cleansing your face. Water that’s too hot can dry out your skin, while cold water doesn't open the pores effectively.
- Don't over-cleanse – excessive cleansing can irritate the skin and stimulate the production of natural oils, which may lead to skin issues.
- Gently pat your skin dry after cleansing rather than rubbing it harshly. This avoids unnecessary irritation and helps preserve the skin’s elasticity.
Conclusion
Facial cleansing is more than just a daily ritual – it’s an important step toward healthy and radiant skin. By using the right products and paying attention to your skin’s needs, you can make a significant difference in your complexion. The key is to be gentle with your skin and avoid over-treating it. Regular cleansing, both morning and evening, helps remove dirt and excess oil without drying the skin. Remember, less is often more, and choosing the right skincare products is crucial.
